The effect of Knowledge, Perceived Usefulness and Social norms on Intention to Prepare Integrated Reporting in SMEs
DOI:
https://doi.org/10.18533/ijbsr.v9i4.1217Keywords:
Integrated Reporting, SME, perceived usefulness, social norms, knowledge.Abstract
The objective of the paper is to explore the influence of knowledge on an intention to prepare Integrated Reporting (IR), with social norms as the moderating variable and perceived usefulness as the mediating variable. This study used a questionnaire survey to collect data from some SME owners. Before filling out the questionnaire, the SME owners were given training on Integrated Reporting. The sampling technique used is quota sampling. This study was conducted in four cities located in East Java Province. In each of these cities, thirty SME owners were chosen as respondents to be included in the IR training. In total, there were one-hundred, and twenty (120) SME owners participated in this study. Overall, the results indicated that (1) IR knowledge does not affect the intention to prepare IR; (2) IR knowledge significantly affects perceived usefulness; (3) Perceived usefulness significantly affects the intention to develop IR; (4) Perceived usefulness mediates the relationship between IR knowledge and intention to prepare IR; and (5) Social norms moderate relationship between IR knowledge and intention to prepare IR. This paper adds empirical research on the application of IR in SMEs, which is still rarely studied. The practical implication of this study emphasizes the importance of the government or professional institutions to develop an IR standard for SMEs.
References
Adams, C. A. (2015). The international integrated reporting council: a call to action. Critical
Perspectives on Accounting, 27, 23-28.
Agrebi, S., & Jallais, J. (2015). Explain the intention to use smartphones for mobile shopping, Journal of Retailing and Consumer Services, Vol 22, pp. 16-23, 2015.
Ajzen, I., & Fishbein, M. (1975). Belief, attitude, intention, and behavior: An introduction to theory and research.Philosophy and Rhetoric, Vol.2, pp.130-132.
Ajzen I. (1991). The theory of planned behavior. Organ. Behav. Hum. Decis. Process. 50 179–211.
Kaur, A., & K. Lodhia, S. (2014). The state of disclosures on stakeholder engagement in sustainability reporting in Australian local councils. Pacific Accounting Review, 26(1/2), 54-74.
Kaur, A., & Lodhia, S. (2018). Stakeholder engagement in sustainability accounting and reporting: A study of Australian local councils. Accounting, Auditing & Accountability Journal, 31(1), 338-368.
Akour, A. I., Dwairi, M. A.. (2011). Testing Technology Acceptance Model in Developing Countries: the case of Jordan. International Journal of Business and Social Science. Vol 2(14), 278 – 284.
Baldo, Del Mara, 2017, The implementation of integrating reporting in SMEs, Meditari Accountancy Research, Vol. 25 No. 4, pp. 505-532
Beck, C., Dumay, J., & Frost, G. (2017). In pursuit of a ‘single source of truth': from threatened legitimacy to integrated reporting. Journal of Business Ethics, 141(1), 191-205
Belal, A.R. (2002), “Stakeholder accountability or stakeholder management: a review of UK firms’ social and ethical accounting, auditing and reporting (SEAAR) practices”, Corporate Social Responsibility and Environmental Management, Vol. 9 No. 1, pp. 8-25.
Ihugba, Uzoma B. (2012). CSR stakeholder engagement and Nigerian tobacco manufacturing sub-sector. African Journal of Economic and Management Studies, 3(1), 42-63.
Brusca Isabel, M Labrador, M Larran. (2018)The challenge of sustainability and integrated reporting at universities: A case study, Journal of Cleaner Production, Vol.188, pp.347-354.
Chou, H. L., & Sun, J. C. Y. (2017). The moderating roles of gender and social norms on the relationship between protection motivation and risky online behavior among in-service teachers.Computers & Education, 112, 83-96.
Chung A., Rimal R. N. (2016). Social norms: a review. Rev. Commun. Res. 4 1–29.
CIMA (2015), Integrated Reporting for SME – Helping Business Grow: Case Studies, Chartered Institute of Management Accountants, London.
Clayton A. F, Jayne M. Rogerson, Isaac Rampedi. (2015). Integrated reporting vs. sustainability reporting for corporate responsibility in South Africa. Bulletin of Geography. Socioeconomic Series, 29: 7–17
Camilleri, M. A, (2018), Theoretical insights on integrated reporting: The inclusion of non-financial capitals in corporate disclosures.Corporate Communications: An International Journal, Vol.23, pp.567-581.
Cummings, J. (2001). Engaging stakeholders in corporate accountability programmes: A cross‐sectoral analysis of UK and transnational experience. Business Ethics: A European Review, 10(1), 45-52.
Davis, F.D. (1989). Perceived usefulness, perceived ease of use, and user acceptance of information technology. MIS Quarterly. Vol.13, pp. 319–340.
De Villiers, C., Rinaldi, L., Unerman, J. (2014). Integrated Reporting: Insights, gaps, and an agenda for future research. Accounting, Auditing & Accountability Journal. 27, 7 1042-1067.
De Villiers, C., & Maroun, W. (2017). The future of sustainability accounting and integrated reporting. In Sustainability Accounting and Integrated Reporting (pp. 163-170). Routledge.
Dohnke, B., Weiss-Gerlach, E., & Spies, C. D. (2011). Social influences on the motivation to quit smoking: Main and moderating effects of social norms. Addictive behaviors, 36(4), 286-293.
Du Toit, E., Van Zyl, R., & Schütte, G. (2017). Integrated reporting by South African companies: a case study. Meditari Accountancy Research, 25(4), 654-674.
Ernst & Young (2012) Driving value by combining financial and non-financial information into a single, investor-grade document. http://www.ey.com. Accessed 07 July 2019
Fishbein, M., & Ajzen, I. (1975). Belief, attitude, intention, and behavior: An introduction to theory and research. Reading, MA: Addison-Wesley.
Gao, S.S. and Zhang, J.J. (2001), “A comparative study of stakeholder engagement approaches in social auditing”, Perspectives on Corporate Citizenship, Greenleaf, Sheffield, pp. 239-255.
González-Rodríguez, R., Díaz-Fernández & Simonetti, B. (2015) ‘The social, economic and environmental dimensions of corporate social responsibility: The role played by consumers and potential entrepreneurs’ International Business Review, Vol. 1, Issue 1, pp. 1-25
Green, W. J., & Cheng, M. M., (2018), Materiality judgments in an integrated reporting setting: The effect of strategic relevance and strategy map, Accounting, Organizations, and Society, pp. 1-14.
GRI (2016), "GRI standards download center," available at www.globalreporting.org/standards/gristandards-download-center/ (accessed July 2, 2019).
Hasan, M. N. (2016). Measuring and understanding the engagement of Bangladeshi SMEs with sustainable and socially responsible business practices: an ISO 26000 perspective. Social Responsibility Journal, 12(3), 584-610.
Hu, Y., Sun, X., Zhang, J., Zhang, X., Luo, F., & Huang, L. (2009). A university student behavioral intention model of online shopping. In 2009 International Conference on Information Management, Innovation Management, and Industrial Engineering (Vol. 1, pp. 625-628). IEEE.
Hsu, C.-L., Lin, J.C.-C. (2015). What drives purchase intention for paid mobile apps? – An expectation confirmation model with perceived value. Electron.Commer. Res. Appl. 14, 46–57.
Idoya Ferrero-Ferrero, María Ángeles Fernández-Izquierdo, María Jesús Muñoz-Torres, Lucía Bellés-Colomer, (2018) "Stakeholder engagement in sustainability reporting in higher education: An analysis of key internal stakeholders' expectations," International Journal of Sustainability in Higher Education, Vol. 19 Issue: 2, pp.313-336
Isenmann, R., & Kim, K. C. (2006). Interactive sustainability reporting. Developing clear target group tailoring and stimulating stakeholder dialogue. In Sustainability accounting and reporting (pp. 533-555). Springer, Dordrecht.
IIRC (2011), Towards Integrated Reporting. Communicating Value in the 21st Century, IIRC,
International Integrated Reporting Committee, New York, NY, available at: http://
theiirc.org/wp-content/uploads/2011/09/IR-Discussion-Paper-2011_spreads.pdf
IIRC. (2013) The international IR framework", available at www.theiirc.org/international-irframework/(accessed 1 July 2019).
Karahanna, E., Straub, D.W. and Chervany, N.L. (1999), Information technology adoption across time: a cross-sectional comparison of pre-adoption and post-adoption beliefs, MIS Quarterly, Vol. 23 No. 2, pp. 183-213.
Kawamura, Y., & Kusumi, T. (2018). The relationship between rejection avoidance and altruism is moderated by social norms. Personality and Individual Differences, 129, 24-27.
Kılıç Merve, Cemil Kuzey. (2018). Assessing current company reports according to the IIRCintegrated reporting framework. Meditari Accountancy Research, Vol. 26 Issue: 2, pp.305-333.
Kaya, C. T., & Türegün, N. (2014). Integrated reporting for Turkish small and medium-sized enterprises. International journal of academic research in accounting, finance and management sciences, 4(1), 358-364.
Koç, T., Turan, A. H., & Okursoy, A. (2016). Acceptance and usage of a mobile information system in higher education: An empirical study with structural equation modeling. The International Journal of Management Education, 14(3), 286-300.
Krueger, Norris F., Michael D. Reilly, and Alan L. Carsrud. (2000), Competing models of entrepreneurial intentions, Journal of business venturing 15, no. 5, pp. 411-432.
Kim, D.J., Ferrin, D.L., & Rao, H.R. (2008). A trust-based consumer decision-making model in electronic commerce: The role of trust, perceived risk, and their antecedents. Decision Support Systems, 44(2), 544-564.
Lai Alessandro, Gaia Melloni, Riccardo Stacchezzini. (2018).Integrated reporting and narrative accountability: the role of preparers.Accounting, Auditing & Accountability Journal, 31(5): 1381-1405
Lai, E., & Wang, Z. (2012, June). Empirical research on factors affecting customer purchasing behavior tendencies during online shopping. In 2012 IEEE International Conference on Computer Science and Automation Engineering (pp. 583-586). IEEE.
Lapinski M. K., Rimal R. N. (2005). An explication of social norms communication theory. Commun. Theory 15 127–147
Legris, P., Ingham, J., & Collerette, P. 2003. Why Do People Use Information Technology? A Critical Review of the Technology Acceptance Model. Information & Management, 40(3): 191–204.
Liñán, Francisco, Juan Carlos Rodríguez-Cohard, and José M. Rueda-Cantuche. "Factors affecting entrepreneurial intention levels: a role for education. (2011), International entrepreneurship and management Journal 7, no. 2, pp. 195-218.
Liñán, F. (2008). Skill and value perceptions: how do they affect entrepreneurial intentions? International Entrepreneurship & Management Journal, 4, 257-272.
Liang, S. W., & Lu, H. P. (2013). Adoption of e-government services: an empirical study of the online tax filing system in Taiwan. Online Information Review, 37(3), 424-442.
Lu, L. W., & Taylor, M. E. (2018). A study of the relationships among environmental performance, environmental disclosure, and financial performance. Asian Review of Accounting, 26(1), 107-130.
Mackie, Gerry, Francesca Moneti, Elaine Denny, and Holly Shakya. "What are the social norms? How are they measured." University of California at San Diego-UNICEF Working Paper, San Diego (2012).
Malsch, B. (2012). Politicizing the expertise of the accounting industry in the realm of corporate social responsibility, Accounting, Organizations, and Society, Vol. 38, Issue 2, pp. 149-168
Manetti, G. (2011), “The quality of stakeholder engagement in sustainability reporting: empirical evidence and critical points”, Corporate Social Responsibility and Environmental Management, Vol. 18 No. 2, pp. 110-122.
Massa Lorenzo, Federica Farneti, Beatrice Scappini. (2015). Developing a sustainability report in a small to the medium enterprise: process and consequences.Meditari Accountancy Research, 23(1): 62-91
Meek, William R., Desirée F. Pacheco, and Jeffrey G. York. (2010)The impact of social norms on entrepreneurial action: Evidence from the environmental entrepreneurship context.Journal of Business Venturing 25, no. 5, pp. 493- 509.
Mueller, Susan. (2011), Increasing entrepreneurial intention: effective entrepreneurship course characteristics.International Journal of Entrepreneurship and Small Business 13, no. 1, pp. 55-74.
Nah, F. F., Tan, X., and The, S. H. (2004). An empirical investigation on end-users.' acceptance of enterprise systems. Information Resources Management Journal, 17(3), 32–53.
Netemeyer, R. G., Bearden, W. O., & Sharma, S. (2003). Scaling procedures: Issues and applications. Sage Publications.
Ooi, K. B., & Tan, G. W. H. (2016). Mobile technology acceptance model: An investigation using mobile users to explore smartphone credit card. Expert Systems with Applications, 59, 33-46.
Park, S. Y. (2009). An analysis of the technology acceptance model in understanding university students' behavioral intention to use e-learning. Educational technology and society, 12(3), 150-162.
Park, Y., Chen, J.V. (2007). Acceptance and adoption of the innovative use of smartphone. Ind. Manage. Data. Syst. 107, 1349–1365.
Park, Y., & Chen, J. V. (2007). Acceptance and adoption of the innovative use of smartphone. Industrial Management & Data Systems, 107(9), 1349-1365.
Park, E., Kim, K.J. (2013). User acceptance of the long-term. Evolution (LTE) services An application of extended technology acceptance model. Program: Electron. Libr. Inf. Syst. 47, 188–205.
Patwardhan, A. A., Pandey, N., & Dhume, S. M. (2014). Analysis of physicians technology acceptance literature in changing indian pharmaceutical marketing context: a markus and robeys causal structure approach. International Journal of Marketing & Business Communication, 3(2).
Pillai, A., & Mukherjee, J. (2011). User acceptance of hedonic versus utilitarian social networking web sites. Journal of Indian Business Research, 3(3), 180-191.
Renny, J. S., Tomasevich, L. L., Tallmadge, E. H., & Collum, D. B. (2013). Method of continuous variations: Applications of Job Plots to the study of molecular associations in organometallic chemistry. Angewandte Chemie International Edition, 52(46), 11998-12013.
Sánchez, J. (2012). The influence of entrepreneurial competencies on small firm performance. Revista Latinoamericana de Psicología, 44(2), 165-177.
Stubbs, W., & Higgins, C. (2014). Integrated reporting and internal mechanisms of change. Accounting, Auditing & Accountability Journal, 27(7), 1068-1089.
Suki, N. M., and Ramayah, T. (2010). User acceptance of the e-government services in Malaysia: a structural equation modeling approach. Interdisciplinary Journal of Information, Knowledge, and Management, 5(1), 395-413.
Silvia Ayuso, Miguel Ángel Rodríguez, Roberto García‐Castro, Miguel Ángel Ariño, (2011) "Does stakeholder engagement promotes sustainable innovation orientation?" Industrial Management & Data Systems, Vol. 111 Issue: 9, pp.1399-1417
Simnett, R., & Huggins, A. L. (2015). Integrated reporting and assurance: Where can research add value? Sustainability Accounting, Management and Policy Journal, 6(1), 29-53.
Slack, R., & Tsalavoutas, I. (2018). Integrated Reporting decision usefulness: mainstream equity market views. Accounting Forum. 42:184–198
Sledgianowski, D., and Kulviwat, S. (2009). Using social network sites: the effects of playfulness, critical mass, and trust in a hedonic context. Journal of Computer Information Systems, 49(4), 74–83
Tan M, Teo TSH (2000). Factors influencing the adoption of internet banking. J. Assoc. Info. Syst. 1(5): 22-38.
Thomsen, C. (2013), Sustainability (World Commission on Environment and Development Definition). In: Idowu, S.O., Capaldi, N., Zu, L., and Das Gupta, A.editors, Encyclopedia of Corporate Social Responsibility, Heidelberg: Springer, pp. 2358-2363.
Thomson, I., & Bebbington, J. (2005). Social and environmental reporting in the UK: a pedagogic evaluation. Critical Perspectives on Accounting, 16(5), 507-533.
Tsai, Kuen-Hung, Hui-Chen Chang, and Chen-Yi Peng. (2016), Extending the link between entrepreneurial self-efficacy and intention: a moderated mediation model. International Entrepreneurship and Management Journal 12, no.2, pp. 445-463.
Van der Heijden, H. (2003). Factors influencing the usage of websites: the case of a generic portal in The Netherlands. Information & Management, 40(6), 541-549.
Venkatesh, V., Davis, F.D. (2000). A Theoretical Extension of The Technology Acceptance Model: Four Longitudinal Field Studies. Management Science, 46(2), 186-204
Van der Heijden, H., Verhagen, T., & Creemers, M. (2003). Understanding online purchase intentions: contributions from technology and trust perspectives. European journal of information systems, 12(1), 41-48.
Wang, K., and Lin, C. L. (2012). The adoption of mobile value-added services: Investigating the influence of IS quality and perceived playfulness. Managing Service Quality: An International Journal, 22(2), 184-208.
Wang, Y. S., Wang, Y. M., Lin, H. H., & Tang, T. I. (2003). Determinants of user acceptance of Internet banking: an empirical study. International journal of service industry management, 14(5), 501-519.
Wahdain, E. A., Ahmad, M. N., & Zakaria, N. H. (2014). Using TAM to study the user acceptance of IT in the Yemeni public sector. International Journal of Computer and Communication Engineering, 3(3), 160-165.
Wong, K. T. (2013). Understanding Student Teachers' Behavioural Intention to Use Technology: Technology Acceptance Model (TAM) Validation and Testing. Online Submission, 6(1), 89-104.
Yang, H., Yu, J., Zo, H., & Choi, M. (2016). User acceptance of wearable devices: An extended perspective of perceived value. Telematics and Informatics, 33(2), 256-269.
Yusuf, L., Poespowidjojo, D. A. L., & Muhammed, A. Moderating effect of perceived social norms on the relationship between entrepreneurial knowledge and graduates entrepreneurial intention. Journal of Advanced Research in Business and Management Studies 7, Issue 1, 21-31
Zafar, Sohail, and Iqbal M. Khan. (2013), Examining Factors of Entrepreneurial Success: Culture, Gender, Education, Family Self-Perception.
Downloads
Published
Issue
Section
License
Authors who publish with this journal agree to the following terms:
- Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a Creative Commons Attribution License that allows others to share the work with an acknowledgement of the work's authorship and initial publication in this journal.
- Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgement of its initial publication in this journal.
- Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work (See The Effect of Open Access).